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	<title>Laura Roberts, Writer &#187; Copywriting</title>
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		<title>An open letter to President Obama re: firing your copywriter</title>
		<link>http://buttontapper.com/2012/01/01/an-open-letter-to-president-obama-re-firing-your-copywriter/</link>
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		<pubDate>Sun, 01 Jan 2012 21:41:51 +0000</pubDate>
		<dc:creator>Laura Roberts</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[copywriting fail]]></category>
		<category><![CDATA[creepy emails]]></category>
		<category><![CDATA[President Obama]]></category>
		<category><![CDATA[President of the United States]]></category>

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		<description><![CDATA[Dear Mr. President, I appreciate getting emails from the President of the United States. I think it’s pretty cool that we have a President who is actually interested in representing the people he works for, and is always trying to &#8230; <a href="http://buttontapper.com/2012/01/01/an-open-letter-to-president-obama-re-firing-your-copywriter/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Poets and Writers Magazine: A comparison in copy</title>
		<link>http://buttontapper.com/2011/01/15/poets-and-wrtiers-magazine-a-comparison-in-copy/</link>
		<comments>http://buttontapper.com/2011/01/15/poets-and-wrtiers-magazine-a-comparison-in-copy/#comments</comments>
		<pubDate>Sat, 15 Jan 2011 21:10:13 +0000</pubDate>
		<dc:creator>Laura Roberts</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[a comparison in copy]]></category>
		<category><![CDATA[Dear Writer]]></category>
		<category><![CDATA[mail-merge]]></category>
		<category><![CDATA[Poets and Writers Magazine]]></category>
		<category><![CDATA[poorly worded subscription renewal pleas]]></category>
		<category><![CDATA[professional writers vs. dilettantes]]></category>
		<category><![CDATA[tone-deaf marketing materials]]></category>
		<category><![CDATA[Tools For Writers]]></category>
		<category><![CDATA[valued subscribers]]></category>

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		<description><![CDATA[It’s funny how people will treat you differently, once they perceive you as a “real” writer. For an entertaining example, let’s compare and contrast a couple of mailings I recently received from Poets &#38; Writers Magazine. Consider it a copywriting &#8230; <a href="http://buttontapper.com/2011/01/15/poets-and-wrtiers-magazine-a-comparison-in-copy/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>When to fire a client, in 6 easy steps</title>
		<link>http://buttontapper.com/2010/05/20/when-to-fire-a-client-in-6-easy-steps/</link>
		<comments>http://buttontapper.com/2010/05/20/when-to-fire-a-client-in-6-easy-steps/#comments</comments>
		<pubDate>Fri, 21 May 2010 02:40:48 +0000</pubDate>
		<dc:creator>Laura Roberts</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[backend]]></category>
		<category><![CDATA[code monkey]]></category>
		<category><![CDATA[David Geer]]></category>
		<category><![CDATA[firing clients]]></category>
		<category><![CDATA[Freelancing]]></category>
		<category><![CDATA[friend who writes good]]></category>
		<category><![CDATA[Getting Pooped Upon... and Six Other Reasons to Reject A Client]]></category>
		<category><![CDATA[I edit text not code]]></category>
		<category><![CDATA[pains in the bum]]></category>
		<category><![CDATA[professional writing]]></category>
		<category><![CDATA[unpaid intern]]></category>
		<category><![CDATA[when to fire a client in 6 easy steps]]></category>
		<category><![CDATA[WritersWeekly]]></category>

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		<description><![CDATA[I’ve fired clients before. It’s not something I like doing, but it happens. Sometimes it can be hard to tell whether a particular individual will become a problem before you agree to work for them. Thanks to this great, concise &#8230; <a href="http://buttontapper.com/2010/05/20/when-to-fire-a-client-in-6-easy-steps/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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